How to launch your product on New Product Launches
Submit your website, complete your profile, pick a plan and go live in the launch week of your choice.
Updated
Submission and setup
Head to /submit and enter your website address. Our AI system reads your public pages and auto-fills your product profile: name, tagline, description, features, category, FAQs and social links. Every field it populates is sourced from direct quotes on your site. Anything it cannot find is marked "not found on your site" and left for you to complete.
Review and edit all fields before publishing. Nothing goes live until you sign off every entry.
Choosing your launch
Select a free listing (where available) or a paid launch at $5, with optional add-ons available. Proceed to checkout—your account is generated from your email at this point, so no prior registration is required.
Your founder profile
Complete your founder details at /account/founder: upload a photo, enter your name and role, select your country, add a short biography and include at least one personal link. A free listing cannot go live until your founder profile is finished. A paid launch goes live without it; completing the profile is invited, not required.
Going live
Paid launches publish immediately or in your chosen week (weeks begin Monday, UTC). Free listings enter our queue roughly 6-8 weeks ahead; they publish only once we detect our badge on your website. As well as the badge, a free listing needs a complete founder profile.
After publication
Manage your listing at /account/listings. Edits take effect instantly. You can relaunch later, add extra categories and track votes and badge status. See all launch dates on the calendar at /launches.
Questions people ask
- When will my product appear if I choose the free listing?
- Free listings join the queue once we verify our badge is live on your site and publish approximately 6-8 weeks later. A free listing also needs its owner's founder profile to be complete before it goes live.
- Can I change my launch week after I pay?
- Before it is live, yes: use 'Move the launch week' at /account/listings. Once it is live it cannot be moved; a relaunch puts it in a later week again.
- What happens if I do not complete my founder profile?
- A free listing cannot go live until the founder profile at /account/founder is complete (city and the founder story link are optional).